Generative AI for Business

Unlock the full potential of generative AI for your business―an indispensable read for every modern leader looking to integrate generative AI in their organization

In Generative AI: The Essential Guide for Business Leaders, celebrated AI researcher, strategist and industry executive Matthew D. White delivers an up-to-date and insightful new perspective of how business leaders should integrate generative AI into their own organizations. In the book, you’ll learn about the basics of generative algorithms, explore the opportunities and risks presented by the new technology made famous by OpenAI’s powerful ChatGPT – and learn how to improve your organization’s products, services, operations, and strategies while limiting bias and harms.

The author describes a complete framework for the adoption of generative AI inside your organization, as well as specific strategies to avoid the most common mistakes and pitfalls made by companies as they navigate these largely uncharted waters.